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Film Craft

Entries in this medium include technique and craft/skills used in the execution of film content.

See previous award winners in this medium here

Advertiser Types

  • Business-to-Business
  • Product/Service
  • Public Service

 

Categories

  • Animation – Entries in this category include the technique of manipulating images, figures and/or text frame by frame. This includes, but is not limited to stop motion, motion graphics, 2D animation, 3D animation, etc.
  • Casting – Entries in this category are for the casting in a piece of film advertising, where the casting of a performer was integral in the advancement of the film content piece.
  • Cinematography – Entries in this category are for the art, process, or job of filming motion picture photography.
  • Copywriting – Entries in this category are for the writing of promotional text included in a film execution.
  • Direction – Entries in this category are for the completed vision of the director and the work’s ability to exhibit creativity and innovation.
  • Editing – Entries in this category are for the use of the art, technique, and practice of assembling shots into a coherent sequence.
  • Music-Adapted – Entries in this category should include a commissioned re-working of an existing piece of material, be it public domain or licensed.
  • Music-Licensed – Entries in this category should include music that has been used straight from the master recording. This can be edited but should not have been re-arranged.
  • Music-Original – Entries in this category are for music tracks which have been commissioned and composed specially for the entry. This does not include arrangements of any sort, as that is covered by Music-Adapted. This also does not include any material that is in the public domain.
  • Production Design – Entries in this category are for the overall aesthetic of the production design. This includes, but is not limited to set design, art direction, location build, props, lighting, styling, etc.
  • Sound Design – Entries in this category are for the process of specifying, acquiring, manipulating, or generating audio elements included in video or motion graphics. It may include music as part of the sound design.
  • Visual Effects – Entries in this category are for the processes by which imagery is created and/or manipulated outside the context of a live action shot.
Note: Please upload the original content video as it ran in public. 

Entry Fees: 

Deadline 1: Sept 9th - Oct 25th: $675 (Single) / $1,025 (Campaign)

Deadline 2: Oct 26th - Dec 13th: $775 (Single) / $1,175 (Campaign)

Deadline 3: Dec 14th - Feb 7th: $900 (Single) / $1,350 (Campaign)

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

 

Campaigns
This medium type is eligible for campaign entries.

  • Campaigns consist of 2-10 executions in the same medium and category.

 

Required Media

  • Cover Image (1)
  • Execution Video (1)

Optional Media

  • Case Board (1)
  • Case Study Video (1)
  • Supporting PDF (1)
  • URL (up to 4) - Only available for the Production Design category

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English. Non-English entries must either be dubbed in English or subtitled. In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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