Audio
Entries in this medium include all types of creative audio content.
See previous award winners in this medium here
Advertiser Types
- Business-to-Business
- Product/Service
- Public Service
Categories
- Radio – Entries in this category are for broadcast or internet radio advertising.
- Sonic Branding – Entries in this category are for the use of sounds associated with a brand, product, or service and can include the translation of a visual brand into a jingle, audio, or sonic signature.
- Specific Target Audience – Entries in this category are for audio content made for a specific community, culture, or group of people based on a unique behavior and/or insight.
- Streaming/Downloadable Content – Entries in this category are for creative content that is downloaded or streamed online or from a mobile device and which is directly related to the promotion of a product or service. This includes podcasts.
- Use of Technology – Entries in this category are for work that pushes the limits of audio on behalf of a brand or organization. This includes, but is not limited to the use of apps or mobile/web technology, software development, artificial intelligence, etc.
- Voice Activated Technologies – Entries in this category are for the use of various applications of voice activated technologies. This includes, but is not limited to Alexa, Google Home, Siri, and other voice assistants.
- Other – Entries in this category are for work that is not defined by any of the available categories.
Entry Fees:
Deadline 1: Sep 9th - Oct 25th: $525 (Single) / $800 (Campaign)
Deadline 2: Oct 26th - Dec 13th: $625 (Single) / $950 (Campaign)
Deadline 3: Dec 14th - Feb 7th: $750 (Single) / $1125 (Campaign)
Please note that prices increase based on the deadline period. See the Entry Fees section for details.
Campaigns
This medium type is eligible for campaign entries.
- Campaigns consist of 2-10 executions in the same medium and category.
This medium type is eligible for mixed campaign entries.
- Mixed Campaigns consist of 2-10 executions in the same medium, but different categories.
Required Media
- Cover Image (1)
- Execution Audio (1)
Optional Media
- Case Board (1)
- Case Study Video (1)
- Supporting PDF (1)
- URL (up to 4)
For details on the specific media requirements please see the Media Requirements section.
For judging purposes, please submit your entry in English. Non-English entries must either be dubbed in English or subtitled. In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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