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Audio

Entries in this medium include all types of creative audio content.

See previous award winners in this medium here

 

Advertiser Types

  • Business-to-Business
  • Product/Service
  • Public Service

 

Categories

  • Radio – Entries in this category are for broadcast or internet radio advertising.
  • Sonic Branding – Entries in this category are for the use of sounds associated with a brand, product, or service and can include the translation of a visual brand into a jingle, audio, or sonic signature.
  • Specific Target Audience – Entries in this category are for audio content made for a specific community, culture, or group of people based on a unique behavior and/or insight.
  • Streaming/Downloadable Content – Entries in this category are for creative content that is downloaded or streamed online or from a mobile device and which is directly related to the promotion of a product or service. This includes podcasts.
  • Use of Technology – Entries in this category are for work that pushes the limits of audio on behalf of a brand or organization. This includes, but is not limited to the use of apps or mobile/web technology, software development, artificial intelligence, etc.
  • Voice Activated Technologies – Entries in this category are for the use of various applications of voice activated technologies. This includes, but is not limited to Alexa, Google Home, Siri, and other voice assistants.
  • Other – Entries in this category are for work that is not defined by any of the available categories.

 

Entry Fees: 

Deadline 1: Sep 9th - Oct 25th: $525 (Single) / $800 (Campaign)

Deadline 2: Oct 26th - Dec 13th: $625 (Single) / $950 (Campaign)

Deadline 3: Dec 14th - Feb 7th: $750 (Single) / $1125 (Campaign)

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

 

Campaigns
This medium type is eligible for campaign entries.

  • Campaigns consist of 2-10 executions in the same medium and category.

This medium type is eligible for mixed campaign entries.

  • Mixed Campaigns consist of 2-10 executions in the same medium, but different categories.

 

Required Media

  • Cover Image (1)
  • Execution Audio (1)

Optional Media

  • Case Board (1)
  • Case Study Video (1)
  • Supporting PDF (1)
  • URL (up to 4)

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English. Non-English entries must either be dubbed in English or subtitled. In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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