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BROOKLYN, USA // Carolyn Williams is the former EVP of RCA Records and the founder and CEO of the AICE Collective Marketing Agency. Specializing in Creative Marketing strategies, the AICE Collective Agency offers a wide array of services, utilizing collective partnerships that allow it to curate specialized teams to execute a specific project or campaign.

Leadership, Strategic and Creative Marketing are acquired skills of which Carolyn has mastered through technical and hands-on training. Having worked closely with and crafted Marketing campaigns for artists such as SZA, Alicia Keys, H.E.R., Childish Gambino, Jazmine Sullivan, A$AP Rocky, D’Angelo, Miguel, Chris Brown, Monica, Fantasia, Busta Rhymes and N.O.R.E, to name a few, she has over 20 years of experience in the music industry and artist development. Following her role as EVP of Marketing, she held the title of Executive Vice President of RCA Records and worked with the senior executive team to ensure RCA’s strong positioning in market share and navigate through its major artist releases. She has lead teams through effective management and community development. She also led the label’s DEIB efforts and worked with their brand development team.