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Jury

Tammy Booth Schilling
Senior Creative Director
Pepsico

PLANO, USA // Tammy Booth Schilling is an award-winning Sr. Creative Director at Pepsico with 20-plus years of experience driving exceptional teams to make compelling creative for major brands. She lives in Dallas with her husband Erik and is mom to Declan (3U fall t-ball) and Ella (PGA Jr. League golfer). Her passion for creative is driven by inspiring creative talent to deliver on great work that drives business. Her brand of creative leadership is work hard, play hard.

Throughout her illustrious career, Tammy's work has garnered billions of impressions and numerous accolades. Leading campaigns like "Twas the Night Before Kickoff," and "Twas the Night Before Super Bowl," which both have won at the Clio Sports awards, The Shortys, The Drum Awards, and two ANA Inhouse Excellence Grand Prizes. One of her most cherished projects was a film premiere and sponsorship at The Sundance Film Festival for the Stacy’s Rise Project.

Most recently she was nominated as a finalist for Inhouse Creative of the Year at the AdAge A-List and Creativity Awards in 2024. Her innovative campaigns have been featured in esteemed publications such as Muse by Clios, Ads of the World, The Drum, Ad Age, Ad Week, and many more. Tammy has presented at the AICP Awards and is serving, for the first time, on the Clio Sports Jury. Additionally, she has dedicated time to mentoring emerging entrepreneurs through the Stacy’s Rise program in 2024.